{"product_id":"9780007256532","title":"Predictably Irrational: The Hidden Forces That Shape Our Decisions","description":"\u003cdiv class=\"product-copy\"\u003e\n\u003ch1\u003ePredictably Irrational: The Hidden Forces That Shape Our Decisions\u003c\/h1\u003e\n\u003ch2\u003eAriely, Dan\u003c\/h2\u003e\n\u003cdiv class=\"book-description\"\u003e\n\u003ch3\u003eSummary\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWhy do smart people make irrational decisions every day?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhy do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"book-highlights\"\u003e\n\u003ch3\u003eHighlights\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEasy to enjoy: 353 pages · Paperback\u003c\/li\u003e\n\u003cli\u003eBy Ariely, Dan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"book-details\"\u003e\n\u003ch3\u003eDetails\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780007256532\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Ariely, Dan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 353\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e 1 June 2009\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCondition:\u003c\/strong\u003e Used – Good\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"book-about\"\u003e\n\u003ch3\u003eAbout the authors\u003c\/h3\u003e\n\u003cp\u003eAriely, Dan and Dan Ariely · Publisher: HarperCollins UK\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/books.google.co.uk\/books?id=pQejrcSb4QsC\u0026amp;dq=isbn:9780007256532\u0026amp;hl=\u0026amp;source=gbs_api\" rel=\"nofollow noopener\" target=\"_blank\"\u003eMore about this book\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"book-reviews\"\u003e\n\u003ch3\u003eReviews\u003c\/h3\u003e\n\u003cblockquote\u003eCuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.\u003c\/blockquote\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Harper","offers":[{"title":"Used – Good","offer_id":53359381086472,"sku":"9780007256532-UsedGood","price":3.9,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0928\/5297\/7928\/files\/standardized_7f2b38c84c9d3ddd972edb6b5cb8ac09.jpg?v=1771590786","url":"https:\/\/www.azbooks.co.uk\/products\/9780007256532","provider":"AZ Books","version":"1.0","type":"link"}